Audit Checkout Friction
Walk the checkout like a first-time mobile buyer and list every step that adds effort or doubt.
The Prompt
Walk through the checkout at [store] as a first-time buyer on [device] purchasing [product]. List every point that adds effort, uncertainty, or surprise — form fields, costs revealed late, forced account creation, payment options, delivery information. Rank them by likely impact on abandonment and suggest a fix for each.
How to use this effectively
- Specify the real device and product so the walkthrough surfaces the friction your actual buyers hit.
- Rank findings by abandonment impact so the team fixes surprise costs and forced signup first.
- Re-run this after each fix — checkout friction shifts once the biggest blocker is removed.
Put this prompt to work
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