Guides
In-depth playbooks for e-commerce growth — practical, specific, and written to be used.
The GEO guide: how to get your store cited by ChatGPT, Perplexity, and Gemini
A practical GEO guide for e-commerce: how AI answer engines choose sources, and the content, structured data, and crawler steps that get products cited.
2 min readThe Shopify CRO guide: fix the friction that costs you sales
A practical Shopify CRO guide: where stores lose shoppers, the quick fixes to ship first, and how to test product page, cart, checkout, and mobile changes.
2 min readThe UGC ads playbook for e-commerce
How to plan, script, produce, and test UGC ads for e-commerce: hooks, briefs, formats, testing structure, and how to scale winners without burning out your audience.
3 min read