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AI Google Ads management for e-commerce
Posta's AI Google Ads management connects Search, Shopping, and Performance Max performance with store and product context, then highlights the search terms, assets, budgets, and settings that need attention.
How it works
- 1
Feed Review
Uses product-feed context to flag inventory and listing issues that can affect ads.
- 2
PMax Structuring
Builds Performance Max asset groups segmented by product category.
- 3
Search Term Review
Surfaces negative-keyword candidates and promising search terms for review.
- 4
ROAS Bidding
Adjusts tROAS targets based on margin data.

Fill your PMax asset groups
Performance Max needs a steady supply of visual assets. Use the Create engine to generate product visuals for your asset groups.
Frequently Asked Questions
Does it manage standard Shopping or just PMax?
Both. The agent can recommend shifting budget between Standard Shopping and PMax based on which is more efficient for specific products.
Can it write ad copy?
Yes. It generates responsive search ad (RSA) headlines and descriptions from top-performing search terms.
How does this connect with Posta's creative tools?
Posta connects growth decisions with the hooks, copy, UGC, and visuals produced by the Create engine, so every asset can be measured and improved after launch.
What does Posta need before it can start optimizing?
Connect your store and relevant marketing accounts. Posta uses your catalog, margins, inventory, and campaign history to make decisions tied to revenue.
See what Posta can improve first
Connect your store and ad accounts, review the recommendations, and decide which actions Posta should take.
Connect Google